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 August 12, 2009

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What's New                                                                                                                                      

  • Exercise is Medicine Signs Anytime Fitness as Second Founding Partner

    New partnership with Anytime Fitness fosters collaboration between health care providers, fitness professionals
    Interweaving the worlds of doctors, fitness professionals and patients into one model platform for optimum health and fitness has long been a challenge for proponents of healthy lifestyles. But a new partnership between the Exercise is Medicine global initiative and Anytime Fitness, the world’s largest co-ed fitness chain, aims to do just that and demonstrate how exercise can help solve America’s health care crisis. (Click here to read more)
     

  • Exercise is Medicine Establishes Presence at National Health Care Conferences

    In order to continue its efforts to promote physical activity, Exercise is Medicine (EIM) recently joined dozens of the nation’s leading organizations in health care, science, medicine and public health for prominent conferences emphasizing disease prevention measures.

     

    EIM representatives helped shape physical activity prevention strategies during the Centers for Disease Control and Prevention’s (CDC) Weight of the Nation conference July 27-29 in Washington, D.C. Former President Bill Clinton opened the conference by noting that the time has come to take action in the fight against obesity. An exhibit booth at the conference provided attendees with the opportunity to learn more about EIM. Acting Surgeon General Rear Admiral Steven K. Galson, M.D., M.P.H., who helped launch EIM in 2007, visited the booth and praised the progress of EIM, pledging to continue to promote the initiative’s prevention-based principles.

     

    EIM’s presence at the Weight of the Nation conference also resonated with a presentation by Pamela Peeke, M.D., M.P.H., an EIM spokeswoman, and American College of Sports Medicine American Fitness Index™ chair Walter Thompson, Ph.D., FACSM, during a prevention forum moderated by Capt. Michael Pratt, M.D., M.P.H., FACSM, chief of the physical activity and health branch of the CDC Division of Nutrition, Physical Activity, and Obesity.

     

    EIM advocates also participated in a groundbreaking health and physical activity initiative aiming to develop strategies to increase physical activity in communities, schools, and individuals. The National Physical Activity Plan conference, also held in D.C., brought together about 250 experts working to develop a national physical activity plan. EIM task force chair Robert Sallis, M.D., FACSM, led a working group on health care. Discussion at the conference was heavily influenced by the principles of EIM, and conclusions from the working group sessions align with these principles. 

     

    Former U.S. Surgeon General David Satcher, M.D., M.P.H., and Howard Koh, M.D., M.P.H., assistant secretary for health of the U.S. Department of Health and Human Services, both emphasized their commitment to physical activity through speeches during the conference, held July 1-2 in Washington, D.C.


    Walter Thompson, Ph.D., FACSM,
    ACSM American Fitness Index chair


    Robert Sallis, M.D., FACSM,
    Exercise is Medicine
    chair


    Howard Koh, M.D., M.P.H., assistant secretary for health of the U.S. Department of Health and Human Services 

     
     

  • Exercise is Medicine Spokesperson Shares Media, Legislative, Health Care Expertise


    Pamela M. Peeke, M.D., M.P.H., Exercise is Medicine™ spokesperson

    The Exercise is Medicine (EIM) Task Force is proud to introduce Pamela M. Peeke, M.D., M.P.H., as a spokesperson for the Exercise is Medicine initiative. Peeke also serves as a legislative representative on Capitol Hill for the American College of Sports Medicine, actively participating in the incorporation of EIM initiatives into the health care reform agenda.

    Peeke brings a great wealth of expertise to EIM as an internist, Pew Scholar in nutrition and metabolism and Assistant Professor of Medicine at the University of Maryland School of Medicine, as well as a member of the Maryland Governor’s Council on Fitness. Peeke is a New York Times bestselling author in healthy lifestyles, and the chief medical correspondent for nutrition and fitness for Discovery Health TV. Peeke’s broad base of media and television experience also serves her well as a host of Discovery’s award winning National Body Challenge and Fit to Live series. Peeke is a contributing editor to numerous consumer publications including Prevention, Fitness, and O magazine, and is a regular health and medical commentator for national network media including CNN, Fox and NBC. Peeke is featured as one of America’s leading women physicians by the National Institutes of Health Changing Face of Medicine exhibit at the National Library of Medicine. Peeke has also partnered with WebMD to provide her Everyday Fitness with Dr. Pam Peeke online multimedia healthy living campaign.

    The EIM Task Force looks forward to working with Peeke to promote the benefits of physical activity.


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