EIM On Campus Mascot Challenge

Together We Move

Welcome to the 7th annual EIM-OC Mascot Challenge! All EIM-OC registered campuses are invited to participate by creating a short video addressing this year’s theme, “Together We Move.”

Your video should be 90 seconds or less videos (think of this like a commercial) demonstrating how your campus and EIM-OC leadership team is reuniting this year using movement and accurately representing the values of EIM by focusing on physical activity and healthy lifestyle behaviors.

This year's winner will earn ultimate bragging rights and $1,000 in prize money! Second and third-place schools will also receive prizes.

Click here to submit

Submissions close on Oct. 16.

Winners will be announced the week of Oct. 30.

Fan Favorite Voting: Oct. 19 at 8 a.m. ET – Oct. 25 at 5 p.m. ET. 



Q: Do I need a mascot to participate in the mascot challenge?  

A: No mascot? No problem! The true reason for the Mascot Challenge is to share something recognizable and iconic and/or to showcase your team’s promotion of physical activity as a vital sign on campus.  

Q: How can I promote the video on social media? 

A: Using the hashtag #EIMOC23 will allow other schools/fans to follow along your journey and gain more traction to promote your video for being a fan favorite.  

Q: How do I get started with making the mascot challenge video? 

A: Review the objectives and guidelines for this year’s challenge. This will allow you to build an outline that meets the guidelines and build a team that is supportive of this.  

Q: Who can help with the Mascot Challenge video?  

A: The obvious first choice is the EIM-OC leadership team. No one will know the events better than the people who are leading them. Involving student organizations can enhance student participation campus wide. Students also have the best ideas on how to engage the audience. The media services on your campus can help make the video high quality with their creative eyes. They will also be able to educate on copyright/exclusive rights to university logos, media clips, etc.  

Q: Where can I find more tips on the mascot challenge?  

A: Here you can find blog posts on how to have a successful mascot challenge video.  

Support for the Exercise is Medicine® Initiative is provided by:
Contact United States EIM Representative | 401 W. Michigan Street, Indianapolis, Indiana 46202-3233 | 317-637-9200 © 2021 American College of Sports Medicine. All rights reserved worldwide. Exercise is Medicine® is a global health initiative managed by the American College of Sports Medicine.