2018 EIM-OC Mascot Challenge Winner

South Dakota State Wins Mascot Challenge

Shenandoah University Voted "Fan Favorite"


Exercise is Medicine® On Campus (EIM-OC) named South Dakota State University (SDSU) as the 2018 Mascot Challenge champion and Shenandoah University as this year's Fan Favorite.

Launched in October 2017, the EIM-OC Mascot Challenge celebrates EIM On Campus Month. Each registered campus is invited to submit a 90-second creative video of its mascot demonstrating campus efforts to activate the vision of EIM and increase physical activity among students, faculty and staff. This year, 16 campuses submitted entries.

The videos were judged by a panel of seven Exercise is Medicine Advisory Board members and were scored on several aspects, including clear communication of the EIM-OC mission, originality, production quality and overall entertainment value.  

As the winner, SDSU will be awarded a $1,000 grant to be used toward the development of an EIM-OC event or program on campus.

Runners-up in the judging will also receive monetary awards. The judging panel awarded second place to Iowa State University and third place to Jacksonville University

In addition to the panel of judges, all 16 videos were eligible for the Fan Favorite award. The winner was determined through a voting system on YouTube, where all videos were uploaded into a single playlist on the American College of Sports Medicine channel.

The winner of the Fan Favorite award, with 427 votes, was Shenandoah University. In second place was West Chester University of Pennsylvania, and Iowa State University was named the third-place winner. All three schools will also be awarded small grants for their EIM-OC programs.

All 16 video submissions are available for viewing on YouTube.

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